Darek Przychoda, CEO - TV and commercial Producer, Book Publisher, Advertising man.
Non – Standard Communication Director in Mindshare (WPP Group) 2000 – 2008 and also in OMD (OMD Group) 2008 – 2010
Asistant and collaborator of outstanding Polish Film Director – Krzysztof Kieślowski 1980 – 1988 (documentary and feature films)
Producer, Script – Writer and Director of television programmes for Polish Public Television (TVP 1) 1994 – 1999 , including coverages from Cannes Film Festival, entertainment programmes and documentary films.
Founder and Executive Producer of „The Great World of Small Explorers“ – 200 episodes of TV Encyklopedia on: how to raise happy and healthy children, produced for 5 years and sponsored by Huggies and Mattel. Programme has been broadcasted by TVP 1.
Founder and the Publisher of one of the most succesful book’s series in Poland – first for Axel Springer Poland and then for Gruner + Jahr Poland („Literatura w Szpilkach“, „Literatura na Obcasach“), the most popular best – selling Authors of woman‘s literature has been published in a big print - runs, at lowest prices ever. Still - very profitable project for all the parties involved.
Founder, Director and Producer of the first internet drama series (webisodes), sponsored by LG Polska and Mazda Polska, produced in Mindshare Poland (Citylajf.pl)
For achievements on the field of Non – Standard Ad Communication – awarded with Media Trendy Awards, Effie Awards, Mixx Award.
Since 2011 – producer of a TV commercials.